The major study of B2B prospecting in Switzerland
Discover what 5 years of field analyses reveal about the channels and methods that really generate opportunities in Switzerland.
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A new B2B acquisition channel, without recruiting: Weekly Food's successful bet with Hublead.
1 quarter with Hublead
About the customer
Based in Biel and active throughout French-speaking Switzerland, Weekly Food is a company specialized in home meal delivery. Its positioning primarily targets Swiss families, to whom it offers practical and balanced solutions to simplify the preparation of daily meals.
Weekly Food distinguished itself at the national level by obtaining the “Schweizer Familien-Award 2025”, a recognition awarded after an independent study conducted by the SIQT — Schweizer Institut für Qualitätstests GmbH. The company is thus among the best rated meal box services for families in Switzerland.
Building on this market credibility, Weekly Food is now seeking to expand its footprint by developing an offer dedicated to businesses.
Targeted prospects :
Customer challenges
Issues
Few resources available to launch a new market in parallel with the main activity.
Limited budget, requiring an efficient approach from the first quarter.
No pre-existing commercial traction in the B2B segment.
Objectives
Validate the commercial potential of the B2B market for Weekly Food.
Make Hublead a structured and sustainable acquisition channel.
The difference with Hublead
Concrete support in the creation and digitization of a B2B offer adapted to the market.
Commercial monitoring managed via the platform, making it possible to identify and qualify opportunities without mobilizing a dedicated team.
“I am very surprised, I did not expect to get appointments in the first few weeks.”